Sony’s panel kicked off CinemaCon this evening with a bang. The studio screened the first six minutes of Baby Driver before revealing the change. The film will no longer open on August 11, 2017. Instead, it will speed into theaters on June 28, 2017.
And Baby Driver is certainly fresh. It’s a crime movie set to an eclectic soundtrack, a jukebox musical where action becomes choreography. Here’s what I said in my rave review from SXSW:
Baby Driver is a different beast than Wright’s previous movies, not quite the cultural fantasia of Scott Pilgrim vs. the World and not quite the kinetic comedy of his “Cornetto trilogy.” Although infused with his familiar energy, it’s in love with films like Sharky’s Machine, Bullit, Heat, and Point Break and perfectly happy to be a member of that club rather than a parody or a deconstruction. The cinematic grammar on display is knowing, aware of the genre, but the story and the characters feel as if they strolled straight out of an undiscovered Walter Hill classic. So much of Baby Driver is, by design, wholly familiar, a knowing pastiche of the classic car chase movie…albeit one given the pulse of a Busby Berkeley musical.This move certainly suggests that Sony knows what SXSW audiences know: they have a real winner on their hands, the first Edgar Wright movie that has the serious potential to break out big and win him admirers beyond his dedicated cult following. Hopefully, the studio continues to treat this one right…and the crowds come out.
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